Michael Edson put the development of a strategy for social media at the Smithsonian Institution on a public-facing wiki where anyone could monitor progress. In this FIR Interview, Shel Holtz chats with Michael about the reactions and results produced by the effort, along with the Smithsonian’s approaches to new media. Get this podcast: Download the […]

Content summary: An explanation of Yom Kippur; no report from Michael Netzley this week; the Media Monitoring Minute from CustomScoop; Shel starts a discussion: Brands in Public by Seth Godin, and Google Sidewiki; News That Fits: John Cass posts about a Cisco WebEx blogger who deletes a competitor’s comment, Steve Rubel’s week in the clouds […]