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  • For Immediate Release

    The Hobson and Holtz Report – Podcast #468: July 23, 2009

    By

    Neville Hobson

    •

    24 July 2009

    Content summary: The Bad Pitch Blog bloggers are hosting a teleseminar. An FIR interview with Chris Aung-Thwin and Jack Horwitz of HomelessNation.org interview is up. There will be no FIR Live in July; our next BlogTalk Radio show is set for August 22.We don’t understand the disconnected nature of podcast reviews on iTunes. Dan York reports on interoperability of hosted sites and applications. The Media Monitoring Minute looks at the Amazon acquisition of Zapos.com. News That Fits: a HubSpot study…

    Full story: The Hobson and Holtz Report – Podcast #468: July 23, 2009
  • Communication, Marketing, Public Relations, Social Media, Twitter, Web

    Would Muck Rack meet your PR need?

    By

    Neville Hobson

    •

    23 July 2009

    I’d not heard of Muck Rack before reading Mashable’s report on a new service the company has just launched – the one-line news release distribution via Twitter. Muck Rack’s prime claim to fame to date is as a place on the web that aggregates tweets from journalists, mainly in the US, in real time. Now comes the Twitter release service. […] a new service for PR pros to publish one line press releases, up to 130 characters long, that can…

    Full story: Would Muck Rack meet your PR need?
  • For Immediate Release

    FIR Interview: Chris Aung-Thwin and Jack Horwitz of HomelessNation.org

    By

    Neville Hobson

    •

    22 July 2009

    When given the ability to bond as a community, street people have a more powerful voice than they ever could as nameless, faceless individuals shunned by much of society. Building that community and providing that voice is the goal of HomelessNation.org, a social network that has attracted some 4,500 street people, primarily in Canada but now spreading throughout North America. In this FIR Interview, Shel Holtz chats with Chris Aung-Thwin, HomelessNation’s national coordinator, and Jack Horwitz, the organization’s head of…

    Full story: FIR Interview: Chris Aung-Thwin and Jack Horwitz of HomelessNation.org
  • Books, Business, Communication, Guest Post, Innovation, Marketing, Online Media, Web

    8 tips on giving away books for free

    By

    Neville Hobson

    •

    22 July 2009

    Wired Magazine Editor Chris Anderson‘s new book Free is about the free economy, and he’s walking the talk by making multiple versions of the book – in print, online, and audio – available for free. I’ve got a copy of the free audio edition and I’m thoroughly enjoying it, especially the narration by Anderson himself. Anderson’s activities were a news item in episode 466 of the FIR podcast last week when we reported Anderson’s plans, prompting FIR listener Frank Meeuwsen…

    Full story: 8 tips on giving away books for free
  • Business, Society, Technology, Trends, Web

    In today’s cloud you need a local backup

    By

    Neville Hobson

    •

    21 July 2009

    Over an early-morning cup of coffee, I read an op-ed piece in the the New York Times by Jonathan Zittrain, author of The Future of the Internet and How to Stop It (a book I read last year). Zittrain’s op-ed is thought-provoking as it discusses a range of issues that are very much in the news at the moment, from the theft of Twitter documents from their locations in the cloud to Amazon remote-deleting e-books directly from people’s Kindles. In…

    Full story: In today’s cloud you need a local backup
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