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  • Communication, Innovation, Personal Development, Professional Development, Public Relations, Social Media, Trends

    A degree in social media to kick start PR

    By

    Neville Hobson

    •

    30 March 2009

    There’s been quite a bit of talk today about the degree course in social media being offered by Birmingham City University that provides graduates of the course with an MA in Social Media. The two mainstream media reports I’ve seen – in The Guardian and the Daily Telegraph – both focus on criticism of the whole concept and include quotes from a student at the university deriding the new course. […] Despite claims of its instant popularity, students have attacked…

    Full story: A degree in social media to kick start PR
  • For Immediate Release

    The Hobson and Holtz Report – Podcast #435: March 30, 2009

    By

    Neville Hobson

    •

    30 March 2009

    Content summary: Shel’s in Baltimore; Michael Netzley reports on the growth of the Tencent QQ instant messaging service in China; the Media Monitoring Minute with CustomScoop; Nicole Simon introduces an FIR listener contest to win free entry to Next09 in Hamburg, Germany; News That Fits: instant audio reporting with an iPhone and Audioboo, Monsanto takes to social media; listeners’ comments discussion; news about Thursday’s show; music from Perpetual Groove; and more. Get FIR: Download the MP3 file (25.6Mb, 55:52) Subscribe…

    Full story: The Hobson and Holtz Report – Podcast #435: March 30, 2009
  • Europe, Society, Technology, Weblogs

    Is there a point in changing the clocks?

    By

    Neville Hobson

    •

    29 March 2009

    Unless you live in a country where the clocks never change (there are a lot of places like that as indicated by the countries and territories in red and the orange in Wikipedia’s world daylight saving time map above), you’ll have done what everyone in Europe and many other places did last night – advance your clocks one hour to account for summer time. Here in the UK, we’re now on daylight saving time (DST) – British Summer Time (BST)…

    Full story: Is there a point in changing the clocks?
  • Experiences, Public Relations, Reviews, Software, Technology

    Checking out Norton Internet Security

    By

    Neville Hobson

    •

    28 March 2009

    Finally I’ve had some time to set up a software app on my desktop PC to test it out and see what I think of it. The product is Norton Internet Security 2009 and I have a copy courtesy of Jason Mical and Tom Howells of Edelman and SpookMedia respectively. I’ve now installed it; the Flickr slide show above includes the screenshots I grabbed, some of which I plan to include in the first review I’ll write about the app…

    Full story: Checking out Norton Internet Security
  • Business, Communication, Innovation, Trends, Twitter

    Twitter in your GM car

    By

    Neville Hobson

    •

    28 March 2009

    An early April Fool’s Day joke, or the real deal? You judge. I was reading reports that General Motors is planning to offer Twitter capability for drivers who use the company’s OnStar security, communications, navigation and diagnostics system. GM offers OnStar as a subscription service in the US and Canada for vehicles it sells in those markets that have the factory-installed OnStar equipment. The service currently has more than five million subscribers in North America (see the Wikipedia entry if…

    Full story: Twitter in your GM car
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