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  • General, Marketing

    Feel the brand with Braille

    By

    Neville Hobson

    •

    4 May 2008

    Ever since I got back from Stockholm a couple of weeks ago, where I participated in the Disruptive Media conference, I’ve been dogged with a dreadful cold that doesn’t want to go away. Earlier this week, it evolved into nasal congestion, resulting in a continuous inflow of pills and potions plus a serious investment in […]

    Full story: Feel the brand with Braille
  • For Immediate Release

    The Hobson & Holtz Report – Podcast #341: May 1, 2008

    By

    Neville Hobson

    •

    1 May 2008

    Content summary: Upcoming FIR Book Reviews and FIR Interviews podcasts; Dan York reports on blog security, Twubble and finding Twitter followers; the Media Monitoring Minute with CustomScoop; Reuters Thomson publishes code of business practice and ethics: how good is it for employer and employee?; in emergencies, people turn to Facebook; Twitter talk; listeners’ comments discussion; […]

    Full story: The Hobson & Holtz Report – Podcast #341: May 1, 2008
  • Communication, Professional Development, Social Media, Technology, Web, Workplace

    Web 2.0 from the communicator’s viewpoint

    By

    Neville Hobson

    •

    30 April 2008

      When I lead workshops, seminars and other professional development events that address social media and organizational communication, I always ask who’s heard of the term ‘Web 2.0.’ Usually, a reasonable number have, often as much as 20 percent of participants if the overall audience is a non-geeky crowd. Things then get interesting when I […]

    Full story: Web 2.0 from the communicator’s viewpoint
  • Communication, Europe, Mobile, Politics

    A nice little earner from mobile roaming

    By

    Neville Hobson

    •

    30 April 2008

    Channel 4 broadcast a hard-hitting report on Monday by its Dispatches investigative reporting team on the UK mobile phone business. Allegations of sharp practices by mobile phone retailers (an outfit called Phones4U came under especially severe criticism), denial of responsibility by mobile operators when things go wrong with changing contracts, and government collusion to keep […]

    Full story: A nice little earner from mobile roaming
  • For Immediate Release

    The Hobson & Holtz Report – Podcast #340: April 28, 2008

    By

    Neville Hobson

    •

    28 April 2008

    Content summary: Reflections on FIR 339; Lee Hopkins’ transition and introducing Michael Netzley; great content in IABC Cafe2Go April podcast; Michael Netzley reports from Singapore on PR and digital media in Asia; the Media Monitoring Minute with CustomScoop; does blogging need rules like journalism?; Twitter mashups; coming soon: Wikipedia the book; influence and trust; RSS […]

    Full story: The Hobson & Holtz Report – Podcast #340: April 28, 2008
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