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  • Technology, Trends, Web

    The look of Web 2.0

    By

    Neville Hobson

    •

    23 April 2008

    The winners of CNet Networks’ Webware 2008 contest to find the best 100 Web 2.0 applications and services were announced on Monday. This is what Web 2.0 looks like today according to the 1.9 million votes cast by Webware users and the fans of those products and services: Quite a few Web 1.0 names in […]

    Full story: The look of Web 2.0
  • For Immediate Release

    The Hobson & Holtz Report – Podcast #338: April 21, 2008

    By

    Neville Hobson

    •

    21 April 2008

    Content summary: Recording of latest FIR Live on BlogTalk Radio posted; new FIR Book Review posted; news about the next show; follow up: Kami Huyse and SeaWorld; the Media Monitoring Minute with CustomScoop; Encyclopaedia Britannica online and the power of reach; if Dell’s in Second Life, why not Apple?; Todd Defren updates the social media […]

    Full story: The Hobson & Holtz Report – Podcast #338: April 21, 2008
  • Blogging, Communication, Projects, Public Relations, Social Media, Web

    Encyclopaedia Britannica goes social

    By

    Neville Hobson

    •

    21 April 2008

    Like most bloggers I know, I tend to link to information resources online when I’m writing about a particular topic. One reason is simply that linking to an explanation of something provides a reader of your content with an opportunity to find out more, or see something in more depth, without you the blogger having […]

    Full story: Encyclopaedia Britannica goes social
  • Books, For Immediate Release

    FIR Book Review – Measuring Public Relationships: April 20, 2008

    By

    Neville Hobson

    •

    21 April 2008

    The issue of measurement arises over and over again in the world of public relations. A new book, Measuring Public Relationships, provides a roadmap for both upfront benchmarking and measurement to assess the impact of organizational communications. Written by Katie Delahaye Paine, Measuring Public Relationships covers everything from the reasons to measure to the tools, […]

    Full story: FIR Book Review – Measuring Public Relationships: April 20, 2008
  • Communication, Events, Podcasting, Trends

    Is business podcasting dead?

    By

    Neville Hobson

    •

    20 April 2008

    Maybe the question is better phrased as: has the desire to learn how to produce podcasts for business died? I’m wondering this because two public events about podcasting I’d been due to speak at during the next month have been cancelled because of lack of interest. The first one was a big surprise which I […]

    Full story: Is business podcasting dead?
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