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Full story: The Hobson & Holtz Report – Podcast #329: March 20, 2008
Content summary: Shel on the road; FIR Live on BlogTalk Radio this Saturday; EuroBlog 2008 presentations and videos now available; first FIR Video Interview posted: Rick Murray, Edelman; Paull Young presents the Media Monitoring Minute with CustomScoop; Microsoft: from Blue Monster to infection; new e-book from Colin McKay: Secret Underground Guide to Social Media for […]
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Full story: Next live FIR call-in show: Sat March 22
Is public relations two-way? In a blog post, Forrester Research’s Josh Bernoff suggested both advertising and PR are one-way, rendering them inappropriate for the management of social media in an organization. Yet public relations students routinely learn that their chosen career involves building and maintaining relationships between an organization and its publics. Blasting press releases: […]
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Full story: FIR Video Interview: Rick Murray, Edelman – March 15, 2008
The EuroBlog 2008 conference took place in Brussels, Belgium, last week. Described as an event focused on “Social media and the future of PR: New ideas, new research, new business,” the two-day event brought together over 100 people from the academic and practitioner worlds from across Europe and the USA. In this first FIR Video […]
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Full story: The Hobson & Holtz Report – Podcast #328: March 17, 2008
Content summary: Next FIR Live on BlogTalk Radio on March 22; first FIR video interview to be posted; initial impressions of EuroBlog 2008; the Media Monitoring Minute with CustomScoop; changes at the top in Linden Lab herald next stage of development for Second Life; Gartner recommends employee access to social networks; Deloitte says US presidential […]