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  • For Immediate Release

    The Hobson & Holtz Report – Podcast #287: October 25, 2007

    By

    Neville Hobson

    •

    25 October 2007

    Content summary: Shel’s on a plane; today’s show a bit longer; 15 reasons why Facebook may be worth $15 billion; why you can’t buy a Heineken beer in Second Life; Dan York reports on a new job and much more; the Media Monitoring Minute with CustomScoop; Shel reports from Copenhagen and conversations with Novo Nordisk; listeners’ comments discussion; David Phillips reports on one of those weeks when there is just too much news; about next Monday’s show; music from the…

    Full story: The Hobson & Holtz Report – Podcast #287: October 25, 2007
  • Blogging, Personal Development, Social Media, Weblogs, Workplace

    How a blog can help you get that job

    By

    Neville Hobson

    •

    25 October 2007

    If you’ve been writing a blog for any length of time, you’ll know that anything you publish online is discoverable (as in “I’m going to google so-and-so”) as well as connectable to content published by other people (think of automated linking when you reference someone else’s blog post and vice versa). And if you’re job hunting, here’s a great example of how your writing can be instrumental in landing a new job. FIR correspondent Dan York was laid off from…

    Full story: How a blog can help you get that job
  • Business, Climate Change, Communication, Public Relations, Society, Trends

    Marks and Spencer on climate change

    By

    Neville Hobson

    •

    23 October 2007

    Going in to Marks and Spencers‘ store in Sandhurst on Sunday, I couldn’t help but see this large wall poster at the store entrance: It wasn’t so much the statement that caught my attention but more the web address – www.marksandspencer.com/PlanA. I like a company who says they have a Plan A for any purpose. It brings to mind a sense of connection with the way people tend to see things, plus a bit of humour. So a visit to…

    Full story: Marks and Spencer on climate change
  • Business, Communication, Ethics, Experiences, Marketing, Public Relations, Reputation, Technology, Web

    Reasons to be unhappy with Virgin Media

    By

    Neville Hobson

    •

    23 October 2007

    I received a letter the other day from Virgin Media telling me about a few reasons to be cheerful as a Virgin Media customer. In his introduction, Steve Stewart, managing director of customer care, says we could all do with a bit of cheering up after the ‘summer’ (his quotes) we’ve just had. Stewart’s letter and accompanying brochure were all to do with Virgin Media’s big marketing push for its combined TV, broadband, phone and mobile offer. And it is…

    Full story: Reasons to be unhappy with Virgin Media
  • For Immediate Release

    The Hobson & Holtz Report – Podcast #286: October 22, 2007

    By

    Neville Hobson

    •

    22 October 2007

    Content summary: Neville’s back in the UK sans internet (thanks, Virgin Media), Shel’s in Denmark; Lee Hopkins reports; the Media Monitoring Minute with CustomScoop; SNCR call for 2008 Fellows; growth of social networks; moving from TypePad to WordPress: what about the hyperlinks?; a study on wellness programmes in the workplace; Eric Schwartzman reports from the PRSA 2007 international conference; listeners comments discussion; news about next Thursday’s show; music from Little Horse; and more. [Messages from our sponsors: FIR is brought…

    Full story: The Hobson & Holtz Report – Podcast #286: October 22, 2007
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