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  • Innovation, Marketing, Social Networks, Workplace

    Small moves and social objects

    By

    Neville Hobson

    •

    17 September 2007

    The combination of something a little different, perseverance and hard work does pay off. Today Hugh MacLeod and Stormhoek Wine have that payoff in the form of the Blue Monster Reserve Label wine created by Stormhoek exclusively for Microsoft. The Financial Times has the details although Hugh’s post is the more interesting read as it […]

    Full story: Small moves and social objects
  • Advertising, Experiences, Gadgets, Marketing, Public Relations, Reviews

    A cocoon of life within

    By

    Neville Hobson

    •

    16 September 2007

    An almost organic shape, a skin that provides some unique functionality and a curious name are three characteristics that mark the Cocoon, a new clamshell 3G mobile phone from O2 launched in the UK in August. I’ve had one to play with since last week, courtesy of VCCP, O2’s ad agency. (Disclosure details here.) In […]

    Full story: A cocoon of life within
  • Blogging, Business, Communication, Marketing, Public Relations, Social Media, Trends, Web, Weblogs

    Blogs drive business opportunities: UK survey

    By

    Neville Hobson

    •

    14 September 2007

    A new survey on business blogging conducted in August by research firm Loudhouse – the results of which were presented at an event in London yesterday in which I participated – shows that blogs are rapidly becoming a credible tool for UK companies in generating business opportunities. The research questioned managers with direct sales and/or […]

    Full story: Blogs drive business opportunities: UK survey
  • For Immediate Release

    The Hobson & Holtz Report – Podcast #275: September 13, 2007

    By

    Neville Hobson

    •

    14 September 2007

    Content summary: Shel’s on his own while Neville is at a speaking engagement. Neville discusses a new (and ridiculous) study claiming Facebook causes productivity loss; Shel follows up with a post Daniel Cornwall shared and some of his own observations. The Media Monitoring Minute focuses on the A&P grocery store kerfuffle. Shel talks about college […]

    Full story: The Hobson & Holtz Report – Podcast #275: September 13, 2007
  • Events, Public Relations, Social Media, Weblogs

    On speaking and cricket

    By

    Neville Hobson

    •

    13 September 2007

    Heading into central London early this afternoon to speak at an event organized by Inferno PR during which research firm Loudhouse will be announcing the results of new research about business blogs and blogging in the UK. Some very interesting facts here. I can’t blog about it yet so if you want to know those […]

    Full story: On speaking and cricket
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