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  • Business, Communication, Investor Relations, Public Relations, Reputation, Technology, Workplace

    The silence of the Blackberry

    By

    Neville Hobson

    •

    19 April 2007

    The Blackberry outage that left North American users of the ubiquitous wireless handheld email device in the dark for much of Wednesday didn’t prevent plenty of people communicating. Communicating about the loss of service, that is, via blog posts, Twitter, media commentary and just about anything you can think of – except a Blackberry, of […]

    Full story: The silence of the Blackberry
  • Communication, Events, Public Relations, Social Media, Technology

    PR unspun

    By

    Neville Hobson

    •

    18 April 2007

    How is the PR industry adapting now that social media is heading for mainstream adoption? That’s a good introductory description to an event I’m speaking at in central London in the evening of Tuesday April 24. The event is ‘PR Unspun‘ organized by Chinwag Live, a new series of events from the Chinwag community established to […]

    Full story: PR unspun
  • Experiences, Hardware, Software, Technology

    Windows Vista rocks (mostly) but Outlook 2007 sucks

    By

    Neville Hobson

    •

    17 April 2007

    During the Easter weekend, I installed Windows Vista on my primary desktop PC, a Dell Dimension XPSGen5. Ten days on, I have no real complaint at all about Vista. Some niggles, perhaps, but none are such that I’d even consider going back to XP. Usability wise, it is excellent. I just love the Aero Glass […]

    Full story: Windows Vista rocks (mostly) but Outlook 2007 sucks
  • Communication, Social Media, Society, Technology

    Social media’s key role in US university shooting

    By

    Neville Hobson

    •

    17 April 2007

    Yesterday’s tragedy at Virginia Tech University in the US, where some 33 people were ruthlessly murdered, is unquestionably shocking (and I offer my own sympathies to the families of those killed and injured). The media worldwide is all over this still-breaking story, as you would expect, as are many blogs (it’s currently the number one search […]

    Full story: Social media’s key role in US university shooting
  • Business, crayon, Experimenting, Innovation, Marketing, Public Relations, Virtual Communities

    Imagining Coca-Cola in Second Life

    By

    Neville Hobson

    •

    17 April 2007

    Yesterday, crayon client Coca-Cola launched Virtual Thirst, a competition to design a new generation of Coke vending machines. This is a competition with a big difference, though, as it’s about imagining a device that would dispense experiences, not metal cans or plastic bottles. Those experiences would happen in the virtual world of Second Life. The contest […]

    Full story: Imagining Coca-Cola in Second Life
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