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For Immediate Release

The Hobson & Holtz Report – Podcast #169: September 04, 2006

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Neville Hobson

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5 September 2006

Content summary: The M Show‘s John Wall guest co-hosts; One-Minute News: advertisers flee “Survivor,” the rise of character blogs, Danny Sullivan leaving Search Engine Watch, Radio Shack conducts an email layoff, introduction to Gigadial and Podcast Peer Awards, Podshow touts hottest women in podcasting, BoldMouth and DMC announce joint venture; Eric Schwartzman interviews Pete Blackshaw; a Starbucks email promotion runs amuck; a Second Life terrorism follow-up; a kerfuffle over accreditation; listener comments; the music; and more. Show notes for September…
Full story: The Hobson & Holtz Report – Podcast #169: September 04, 2006
Communication, Public Relations, Social Media, Weblogs

Rolling the blogger relations dice

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Neville Hobson

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3 September 2006

How do you get bloggers to write about your product? asks Dave Taylor. He answers the question in a well-written post in which he describes his own experience as a blogger pitched by the maker of a product. I like Dave’s conclusions: […] If you are a public relations person or vendor considering how to approach bloggers for product reviews or other visibility, you’d do well to consider how this scenario worked out with Sumo and ask yourself whether a…
Full story: Rolling the blogger relations dice
Social Media, Social Networks, Software, Web

Map your photos at Flickr

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Neville Hobson

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3 September 2006

When I uploaded a bunch of photos to Flickr today from my recent New York trip, I took a look at the new geo-tagging functionality Flickr announced last week. If connecting your photos to others’ and enabling other people to easily find your photos are important to you, you’ll find this very cool. How it works is quite straightforward: Go to your own photos page and click the ‘map’ link. Select your photos. Drag your selection to a location on…
Full story: Map your photos at Flickr
Blogging, Projects, Public Relations

On the radar today

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Neville Hobson

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2 September 2006

This past week has been one heck of a week on the work front. Total immersion in a PR project which has produced positive results on a global scale that exceeded even my most fanciful expectations. I don’t usually discuss client work in this blog, but maybe I’ll talk more about it at another time. So how’s the online world been doing while my attention was elsewhere? Well, to start with, I’ve missed some conversation developments here in the blog.…
Full story: On the radar today
For Immediate Release

The Hobson & Holtz Report – Podcast #168: August 31, 2006

By

Neville Hobson

•

1 September 2006

Content summary: Wikipedia and PR firms’ participation; New York Times blocks online content in UK; why marketing should make the user manuals; military disruption in Second Life; new social media service from Jupiter Research; Dell’s battery recall: issue known for 10 months?; Eric Schwartzman The Spinfluencer interviews Gregory Galant, CEO, RadioTail; David Phillips reports; listeners’ comments discussion; the music from CC Chapman; and more. Show notes for August 31, 2006 Welcome to For Immediate Release: The Hobson & Holtz Report,…
Full story: The Hobson & Holtz Report – Podcast #168: August 31, 2006