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Full story: The Hobson and Holtz Report – Podcast #808: May 18, 2015Intro: New FIR website (and a hint of more to come), FIR’s new Pinterest account – and a board for sharing books for young communicators; Quick News: How T-Mobile blew $200K on a campaign against Verizon, Domino’s to roll out tweet-a-pizza in the US, the town in Spain that runs on Twitter, gay-themed traffic lights get Vienna in the mood for the Eurovision Song Contest; the Media Monitoring Minute with CustomScoop; News That Fits: How digital leaders outperform their peers;…
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Full story: FIR Interview: Julian Mills and Steven Green on social intranetsCommunicators struggle to build genuine online engagement among employees using the various social tools available for intranets. Study after study shows that few employees use these tools, regardless of how much they might be engaged with external social media. At Bank of Montreal, though, Julian Mills overcame the obstacles to introduce social tools employees at all levels used to advance business goals. In this interview, FIR co-host Shel Holtz talks with Mills about the impetus for the introduction of social…
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Full story: FIR Interview: Harry Hawk interviews Clammr co-founder Parviz ParviziIn a recent post to her blog, long-time FIR contributor Donna Papacosta shared her first Clammr recording after learning about the iOS app at New Media Expo in Las Vegas. While at the Expo, Donna heard Mark Ramsay say, “People don’t share audio. They share conversations about audio.” Later, she met Parviz Parvizi, who claims Clammr to be “the Instagram of audio,” allowing users to share snippets of sound. “This would be a boon for podcasters seeking to build their…
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Full story: The Hobson and Holtz Report – Podcast #807: May 11, 2015
Intro: Boston experiences, ‘Geeks Bearing Gifts’ book review is up, Harry Hawk interview with Clammr CEO Parviz Parvizi is coming; Quick News: There’s nothing fair about fair use at Soundcloud, forgotten wonders of the digital world: Second Life, new data on native advertising’s disclosure issues, more than one million click “I’m a voter” button on Facebook as opinion polls suffer major credibility crisis in UK general election; the Media Monitoring Minute with CustomScoop; News That Fits: Every company is a…












