Category: Communication
-
The Musk X effect, and other marketing stories
Published this week on the Socially Unacceptable podcast is an episode where I joined the hosts, Chris Norton and Will Ockenden, as their guest. We recorded this episode in early October, now some two and a half months ago. There…
-
How to achieve audio excellence in podcasting
When I started podcasting in January 2005, anyone’s expectations about audio quality didn’t matter much. Unless you were a radio station with a studio, what you could expect was pretty rough and ready audio quality, especially if you wanted to…
-
The hate speech problem on X: a test of conscience for users and brands
I’ve often wondered what event would happen, or what tipping point would be reached, for people to abandon ship on X formerly known as Twitter. Since being acquired by Elon Musk in October 2022, the social network’s decline that has…
-
With GPT Builder you can create your own personalised ChatGPT
In the fast-evolving landscape of artificial intelligence, generative AI tools like ChatGPT have emerged as frontrunners, captivating the imagination of technophiles and business leaders alike. The allure of these AI marvels lies in their remarkable ability to simulate human-like interactions,…
-
Recognition in 2023 Top 10 PR Blogs ranking
For most people, it’s pleasing to receive unsolicited recognition for an achievement or piece of work that demonstrates excellence in one form or another, as perceived by those who give the recognition. That applies to me, as I’m thrilled to…