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  • For Immediate Release

    The Hobson and Holtz Report – Podcast #726: October 21, 2013

    By

    Neville Hobson

    •

    21 October 2013

    Intro: Episode 4 of FIR On Strategy with Andrea Vascellari is up, please help us improve FIR with the FIR Listener Survey: open until Oct 23, eight GAP study on communication best practices now open for input; Quick News: 40% of YouTube traffic now mobile, Twitter’s new DM feature and what it can mean to […]

    Full story: The Hobson and Holtz Report – Podcast #726: October 21, 2013
  • Business, Communication, Marketing, Public Relations, Social Business, Technology, Trends, Web

    Business metrics from SAP to get excited about

    By

    Neville Hobson

    •

    20 October 2013

    Metrics, facts, opinion and forecasts are all part of the fabric of the online experience. Everywhere you look, you’ll see reports, surveys, infographics and much more web furniture designed to inform, entertain and often sell. Too often, though, it’s a challenge to use some content that is made publicly available as the creator is unknown […]

    Full story: Business metrics from SAP to get excited about
  • Experiences, Hardware, Innovation, Reviews, Software, Technology, Web

    Increase your computer satisfaction with Soluto’s anti-frustration service

    By

    Neville Hobson

    •

    20 October 2013

    One of the banes of modern computer life is booting up, the process that happens to your computer when you switch it on. On my office desktop computer running 64-bit Windows 7 Ultimate, it takes well over five minutes from the moment I turn the machine on to the moment when realistically I can start […]

    Full story: Increase your computer satisfaction with Soluto’s anti-frustration service
  • Advertising, Business, Communication, Marketing, Public Relations, Social Media, Trends

    The real challenge of content marketing is when you don’t have a strategy

    By

    Neville Hobson

    •

    17 October 2013

    Two reports were published this month by MarketingProfs and the Content Marketing Institute that assess the state of content marketing in 2013 to project a picture for 2014 in the US from both the B2B and the B2C perspectives. Each report – The State of B2B Content Marketing: 2014 Benchmarks, Budgets, and Trends and 2014 […]

    Full story: The real challenge of content marketing is when you don’t have a strategy
  • Communication, Experiences, Society

    Making a difference, one conversation at a time #BAD13

    By

    Neville Hobson

    •

    16 October 2013

    Today, in blogs big and small around the world, people are talking about human rights. It’s a topic of universal interest yet often it’s one of universal fatigue, too. You get fed up hearing about famines, wars and human suffering that seems never-ending and that violate the human rights of people everywhere, unendingly. You get […]

    Full story: Making a difference, one conversation at a time #BAD13
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