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  • Communication, Innovation, Leadership, Politics, Public Relations, Social Business, Society

    This story about PR qualifies for ‘must read’

    By

    Neville Hobson

    •

    28 June 2013

    Every now and again, something is written or said about the practice of public relations, its development and evolution, usually with the phrase “this is a must read” attached. In my experience, much of what’s described as “must read” is anything but, especially when the words “social media” are added; it’s just spin for the PR. Now and again, though, something is written that you really must read for its clarity of thought, its intellectual excellence, its demonstration of innovation…

    Full story: This story about PR qualifies for ‘must read’
  • For Immediate Release

    FIR Interview: Nick James on the future for towns, shopping and digital marketing

    By

    Neville Hobson

    •

    27 June 2013

    A big topic of debate in many countries today concerns the future of towns and cities and their roles as places people go to shop. A big element in the debate concerns digital, the internet, social channels of communication, and their disruptive effects on people’s behaviours when it comes to shopping (think of new consumer behaviours such as showrooming). In this FIR Interview, co-host Neville Hobson talks to Nick James, founder of freshbusinessthinking.com, and organizer of the Digital Marketing Show…

    Full story: FIR Interview: Nick James on the future for towns, shopping and digital marketing
  • Communication, Society, Technology, Trends, Web, Workplace

    Internet speed

    By

    Neville Hobson

    •

    26 June 2013

    Although the numbers  have magnified in the year that’s passed since Intel published this graphic representation of what’s happening every minute on the internet, it’s still a terrific visual snapshot of the huge scale and scope of what technologies are enabling people to do. This attractive graphic – perfect for corporate decks and presentations on tech trends – includes metrics we’re used to seeing these days in reports and projections on the evolving technology and people-behaviour landscape (how many emails sent,…

    Full story: Internet speed
  • Business, Innovation, Mobile, Software, Technology

    Buy a real pint with a virtual currency

    By

    Neville Hobson

    •

    25 June 2013

    A British pub lets you pay for your pint with Bitcoins: […] The system is quick and effective. The bar staff press two buttons on the till and the screen displays a QR code. The customer opens their digital Bitcoin wallet, takes a snap of the screen and confirms the payment. The staff press one more button and the transaction is complete. Snapping the QR code in a crowded bar could be a challenge but in a quiet pub it…

    Full story: Buy a real pint with a virtual currency
  • For Immediate Release

    The Hobson and Holtz Report – Podcast #709: June 24, 2013

    By

    Neville Hobson

    •

    24 June 2013

    Intro: No Shel this week, he’s at the IABC conference in New York; congrats to Shel, Richard Binhammer, Mark Dollins on launching SME2; in memoriam: PRSA Communications Chief Arthur Yann died on June 13; new FIR Interview up (done by Michael Procopio), another FIR Interview coming this week plus a Speakers and Speeches podcast of Neville’s panel at Imperial College London on June 19; Quick News: What’s the cost today of a decent press release?, Burberry posts entire ‘London Collections:…

    Full story: The Hobson and Holtz Report – Podcast #709: June 24, 2013
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