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Full story: The sound of an F-type
Intriguing piece of story-telling in this short (13 minutes) film “Desire” for Jaguar and its new just-launched F-type sports car, made by Ridley Scott, starring Damian Lewis and Shannyn Sossamon with music by Lana Del Rey. Best viewed in 1080p HD at full screen to get the maximum impact from the beautiful photography. Not sure about the story line itself but the photography really is excellent. The audio star is the car’s exhaust tones. And maybe that’s what it’s all about. More…
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Full story: Klout score takes off with American Airlines
To many people, one of the appealing benefits of a good score on influence ranking services is that you can take advantage of perks – free products, services or experiences offered to you based on how high your rank or score is. Each of the Big Three such services – Klout, Kred and PeerIndex – has its own perks programme. The company that has it down to a fine marketing art in the US is Klout with its associations with…
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Full story: The Hobson and Holtz Report – Podcast #702: May 6, 2013
Intro: FIR Interview with SoundCloud’s Eric Wahlforss is up, keynoter podcasts coming from The B2B Huddle; Quick News: 300 social media policies, software engineer develops tool for retracting a tweet, thoughts after a week or two with Google Glass, Lowe’s cracks the code on using Vine for marketing; Ragan promo; News That Fits: The future of PR agencies; Michael Netzley reports on companies in Singapore ranked by reputation; the Media Monitoring Minute with CustomScoop; listener comments and Google+ FIR Community…











