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Full story: The Hobson and Holtz Report – Podcast #693: March 4, 2013
Intro: Congratulations to Steve Rubel as Edelman’s new Chief Content Strategist, FIR Book Review coming from Bob LeDrew of Andrea Weckerle’s “Civility in the Digital Age”, B2B Huddle scheduled for May 2: FIR will podcast keynote presentations, 10 percent discount for FIR listeners to Social Media Measurement & Monitoring 2013 in London, March 26-27; Quick News: Nearly 60 percent of major brands are using Instagram, the decline of snark and the return of sweetness, is this the world’s first Vine…
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Full story: Enter the pop-up agency concept
You’ve heard about the pop-up store: the retail outlet that appears one day – “popping up” – is there for a few days or perhaps weeks, often tied to an event of some kind, and then shuts down. The idea has been around for the past decade. There are good examples in many countries. In London, there’s a shopping mall containing pop-up stores. And the government’s got in on pop-ups, too. What many pop-up stores have in common is their…
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