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  • Business, Communication, Employee Communication, Innovation, Marketing, Public Relations, Social Media, Web, Workplace

    Coca-Cola re-imagines the corporate website

    By

    Neville Hobson

    •

    15 November 2012

    Earlier this week, The Coca-Cola Company unveiled its new corporate website, an online presence that is quite a radical shift from the typical corporate website you’re used to seeing from global businesses. According to a feature about the new website in the New York Times, Coke executives say it’s the most ambitious digital project they […]

    Full story: Coca-Cola re-imagines the corporate website
  • Communication, Professional Development, Social Media, Twitter, Workplace

    Tips for getting started with Twitter

    By

    Neville Hobson

    •

    15 November 2012

    Getting started with Twitter is as easy as going to twitter.com and signing up for a free account. Of course, there’s a great deal to it from that point onwards as you try and figure out how and where to start. Write a tweet? Read what others tweet? Follow people? What are your first steps? […]

    Full story: Tips for getting started with Twitter
  • For Immediate Release

    The Hobson and Holtz Report – Podcast #677: November 12, 2012

    By

    Neville Hobson

    •

    12 November 2012

    Listen Now: Quick News: Gartner reveals top predictions through 2016, Ghost may be a worthy alternative blogging tool to WordPress, proof that blogging and new content produce traffic and leads, UK court orders Apple to pay Samsung’s legal fees in full after ‘false and misleading’ notice; Ragan promo; News That Fits: Crisis at the BBC, […]

    Full story: The Hobson and Holtz Report – Podcast #677: November 12, 2012
  • Business, Communication, Journalism, Leadership, Mainstream Media, Public Relations, Reputation, Society, Television, Workplace

    Getting a grip on the lurching crisis at the BBC

    By

    Neville Hobson

    •

    12 November 2012

    Watching events this weekend that make up the still-unfolding crisis at the BBC has been an experience of mixed emotions, ranging from bewilderment to despair to resignation (in two senses of that word). Much of that surrounds the (now ex) Director-General George Entwistle, pictured, an honourable man whose short tenure in the job did little […]

    Full story: Getting a grip on the lurching crisis at the BBC
  • Experimenting, Innovation, NevilleHobson.com, Reviews, Social Media, Software, Weblog Tools, Weblogs

    Boost your WordPress blog with Jetpack

    By

    Neville Hobson

    •

    11 November 2012

    If you self-host a WordPress blog, one of the most useful plug-ins you can install is Jetpack, created by WordPress publisher Automattic originally for blogs built on the hosted WordPress.com service The Jetpack plug-in has recently been updated to version 2, which now makes it an indispensible part of your blog presence on the social […]

    Full story: Boost your WordPress blog with Jetpack
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