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Full story: Wikipedia and public relations
The Science Museum in London is a fascinating place. I spent quite a bit of time there yesterday – and have some pics to show for it – in my first visit in twenty years. It never ceases to amaze me that such an astounding place of learning, wonderment and inspiration is free, as in, it doesn’t cost you money to go in. You can contribute through donation, if you so wish, but you have no direct obligation. A fitting…
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Full story: A universal story for the Olympic Games
Change just one letter and it becomes a universal story. Reshared post from +Vic Gundotra This is how to tell a story. Congratulations to P&G on what I think is the best ad I’ve seen this year. Google+: Reshared 1 times Google+: View post on Google+ Post imported by Google+Blog. Created By Daniel Treadwell. See P&G’s Facebook page for more about their ‘Thank You Mom’ ad campaign for the London 2012 Olympics.
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Full story: FIR Interview: Grantoo co-founder and CEO Dimitri Sillam
Student loan debt in the US has reached $1 trillion. Charitable organizations are suffering, but young cash-strapped students haven’t developed a giving habit. Organizations invest considerable sums in corporate social responsibility initiatives for which they get little recognition. Companies want to grow their levels of engagement with important young-adult audiences but struggle for relevance. Wouldn’t it be awesome if all of these issues could be addressed with a casual social game? In fact, they have. In this FIR Interview, FIR…
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Full story: Bright minds worth a conversation
Huge fun this morning engaging in conversation via a Skype video call with students in David Phillips‘ PR class at the University of Gloucester in Cheltenham. I had been due to physically be there but a little transport difficulty presented an opportunity to try a virtual alternative instead. The original plan was to do a Google+ Hangout video get-together where we could use that medium as well to show content, eg, web pages. But I encountered a bad case of…











