Isn’t this just like the music industry was a decade ago?: New medium captures imaginations of content creators and consumers. For publishers, literally zero distribution costs. Publishers succumb to temptation to charge an arm and a leg for the product, sensing easy profits. Meanwhile, devices to consume new digital content take off like rockets among consumers, fueling demand for content. Inevitable rise of alternate methods to acquire content outside publisher control and at significantly less cost, or free. Publishers fall…