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Full story: The Hobson and Holtz Report – Podcast #599: May 16, 2011
Content summary: The 600th episode of FIR is next week; FIR promo: free tickets to Social Media Marketing & Monitoring 2011 conference in San Francisco on May 23; listener comments discussion; Ragan promo; News That Fits – the Burson Marsteller / Facebook kerfuffle: the basics of the story, how the companies responded, ethical issues, what […]
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Full story: How Burson Marsteller can emerge from its Facebook PR fiasco
The "dirty tricks" kerfuffle surrounding Facebook and Burson Marsteller that erupted a few days ago surely couldn’t get worse for the beleaguered PR firm – but it did. Burson was caught out in a covert anti-Google smear campaign on behalf of Facebook when it reached out to a US blogger who promptly published the email […]
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Full story: The Hobson and Holtz Report – Podcast #598: May 9, 2011
Content summary: FIR listener survey coming soon; FIR promo: free tickets to Social Media Marketing & Monitoring 2011 conference in San Francisco on May 23; our best wishes to CC Chapman as he recovers from surgery; listener comments discussion; Ragan promo; News That Fits: PR industry fills vacuum left by shrinking newsrooms, how Twitter lets […]