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  • Communication, Europe, Marketing, Online Media, Professional Development, Public Relations

    Content worth getting in your inbox

    By

    Neville Hobson

    •

    25 May 2011

    My desktop email client is Microsoft Outlook for Windows. In spite of the frustrations in many aspects of using it, I like it overall (it does much more than email). I’ve been using it for the best part of a decade in its many versions. One feature I especially like is the junk mail filter. […]

    Full story: Content worth getting in your inbox
  • For Immediate Release

    The Hobson and Holtz Report – Podcast #600: May 23, 2011

    By

    Neville Hobson

    •

    23 May 2011

    Content summary: This is episode #600!; interviews for Shel and Neville; Shel’s on the road; listener comments discussion including Burson Marsteller follow-up, Friendfeed FIR Room round-up; Ragan promo; News That Fits – super-injunctions that gag the mainstream media but not anyone else: balancing privacy, freedom of speech, the law and Twitter is uncharted territory; Michael […]

    Full story: The Hobson and Holtz Report – Podcast #600: May 23, 2011
  • Books, Experiences, Marketing, Online Media, Society, Technology, Trends

    Signs of the times for the future for e-books

    By

    Neville Hobson

    •

    22 May 2011

    I have a Kindle, the digital e-book reader from Amazon who launched the third-generation model last year. Actually, my whole family has Kindles. We also have stacks of printed books. We’re not especially wedded to format, more the content and that content being available to us in formats we like, aren’t too expensive and are […]

    Full story: Signs of the times for the future for e-books
  • Communication, Law, Mainstream Media, Politics, Social Media, Society, Technology, Trends, Twitter, Web

    The footballer, Twitter and changing the game

    By

    Neville Hobson

    •

    22 May 2011

    A story that has been headline news in the UK’s mainstream media every day for the past week is that concerning a Premier League footballer who’s suing Twitter in a legal challenge. [Events have moved significantly since this post was published – updated information at the end of the post.] The court proceedings, launched in […]

    Full story: The footballer, Twitter and changing the game
  • Ethics, Public Relations, Reputation

    Criticism of Burson Marsteller now a firehose

    By

    Neville Hobson

    •

    18 May 2011

    The kerfuffle surrounding PR firm Burson Marsteller and its poorly-planned and -executed blogger outreach on behalf of its client Facebook continues apace, on Facebook. Swift recap: Last week, Burson was caught out in what many critics see as unethical business practice in planning a covert anti-Google smear campaign on behalf of Facebook when it reached […]

    Full story: Criticism of Burson Marsteller now a firehose
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