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Full story: FIR Speakers and Speeches: Andy Smith on "The Dragonfly Effect"
Content Summary: Andy Smith, former VP of Marketing at Dolby Labs, discusses the principles outlined in the book he has co-authored with Jennifer Aaker, The Dragonfly Effect: Quick, Effective and Powerful Ways to use Social Media to Drive Social Change. Smith spoke at the Social Media Breakfast SF East Bay in Walnut Creek, California, on July 29, 2010. About The Dragonfly Effect Named for the only insect that is able to move in any direction when its four wings are…
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Full story: Showcase your communication talent at SNCR Excellence in New Communications Awards
The Society for New Communications Research (SNCR) has issued a call for entries for the 5th Annual Excellence in New Communications Awards, to be awarded in November. SNCR is a global non-profit research and education foundation and think tank, based in California, focused on the latest developments in new media and communications. It’s also the organization behind the hugely successful annual NewComm Forum conference – you can listen to FIR podcasts of some of the speakers’ sessions from this year’s…











