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Full story: The Hobson and Holtz Report – Podcast #552: June 21, 2010
Content summary: FIR video interview and demo of IABC Discovery posted, plus another FIR Speakers & Speeches podcast from the Dell B2B event in London; listener comment and Friendfeed FIR Room round-up; 5 minutes on… Forrester’s call for help with their enterprise social media survey, the social media era ends in 2012, an execution tweeted, ExxonMobil launches a corporate blog; News That Fits: Gatorade’s social media mission control, Dan York reports, Rolls-Royce communications director says "social media is a complete…
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Full story: Messaging the moving target
The California Legislature is considering a bill that would allow the state to begin researching the use of electronic license plates for vehicles, reports MercuryNews.com. The move is intended as a money-maker for a state facing a $19 billion deficit, the paper says. […] The device would mimic a standard license plate when the vehicle is in motion but would switch to digital ads or other messages when it is stopped for more than four seconds, whether in traffic or…
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Full story: FIR Interview: Chris Hall and Natasha Nicholson demonstrate IABC Discovery
IABC – the International Association of Business Communicators – launched the beta version of the member-only service Discovery at the World Conference in Toronto, Canada, earlier this month. According to the Discovery site, "Discovery is a powerful, new, online tool that will help you find the content you need – fast. More than a search engine, Discovery is a gateway to a vast array of business communication best practices, templates, research, how-to information and more. It’s your virtual library and…
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