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  • Business, Innovation, Software, Technology, Trends, Web, Workplace

    Precision in search is the key

    By

    Neville Hobson

    •

    24 February 2010

    If you’ve ever wondered how searching for information on the web works, and why Google seems to produce accurate results search after search – thankfully, it seems to me, in spite of what you type in that search box at times – a feature story in Wired magazine‘s March edition will give you some powerful […]

    Full story: Precision in search is the key
  • For Immediate Release

    The Hobson and Holtz Report – Podcast #528: February 22, 2010

    By

    Neville Hobson

    •

    23 February 2010

    Content summary: Shel’s in Atlanta for the Ragan conference; a different procedure for recording today’s show; Michael Netzley reports from Singapore on authoritarian capitalism; the Media Monitoring Minute with CustomScoop; News That Fits: journalists conducting research via social media, Apple’s Wikipedia page most effective of Fortune Global 500, did Twitter topple Toyota?, bloggers to be […]

    Full story: The Hobson and Holtz Report – Podcast #528: February 22, 2010
  • Business, Communication, Marketing, Social Media, Web

    Terrific tips about social media

    By

    Neville Hobson

    •

    22 February 2010

    Here are three excellent new resources to add to your library of useful information to help you understand how social media fits into your overall business plans: 1. A CMO’s Guide To The Social Media Landscape A well-designed chart (PDF download freely available) from CMO.com who say that social media marketing is expected to dominate […]

    Full story: Terrific tips about social media
  • Business, Communication, Marketing, Public Relations, Reputation, Society, Sport, Television, Web

    Tiger Woods: an apology for the YouTube era

    By

    Neville Hobson

    •

    21 February 2010

    Just like many other people, I watched Tiger Woods on live TV on Friday as he made his public apology for the revelations that emerged about his sex addiction following the car crash he was involved in outside his house last November. I didn’t see all of the eight minutes or so that he spent […]

    Full story: Tiger Woods: an apology for the YouTube era
  • For Immediate Release

    The Hobson and Holtz Report – Podcast #527: February 18, 2010

    By

    Neville Hobson

    •

    18 February 2010

    Content summary: Three Canadian PR grads launch the Coming Up PR podcast; FIR Interview with Marc Wright is coming; Dan York reports on Facebook, and more; the Media Monitoring Minute with CustomScoop; Eric Schwartzman reports from Los Angeles on social media and the US military; News That Fits: Kevin Smith’s Twitter kerfuffle with Southwest Airlines […]

    Full story: The Hobson and Holtz Report – Podcast #527: February 18, 2010
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