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  • Business, Communication, Marketing, Public Relations, Society, Trends

    What’s the value of your attention?

    By

    Neville Hobson

    •

    22 August 2009

    Paul McCrudden has an interesting idea about how you spend your time and the monetary value it may have. In a great example of leveraging the attention economy, the London-based entrepreneur kept track of how he spent his time during a six-week period this summer. Then, he noted how much of it was spent in […]

    Full story: What’s the value of your attention?
  • Communication, Innovation, Mainstream Media, Mobile, Online Media, Podcasting, RSS

    Listen to The Economist on the go

    By

    Neville Hobson

    •

    21 August 2009

    I’m a long-time paying subscriber to The Economist, the only print publication I actually pay money for. My subscription also gives me unfettered access to Economist.com online, as well as the ability to subscribe to the Economist podcast if I wish to. The podcast is one of my favourite listening experiences on the desktop. The […]

    Full story: Listen to The Economist on the go
  • For Immediate Release

    The Hobson and Holtz Report – Podcast #476: August 20, 2009

    By

    Neville Hobson

    •

    20 August 2009

    Content summary: FIR Live on Saturday Aug 22: email marketing; please participate in SNCR’s latest survey; deadline approaches for submitting your entry to SNCR’s Communication Awards; discussion: Whole Foods CEO John Mackey, an op-ed in the Wall Street Journal and business effects; the Media Monitoring Minute with CustomScoop; News That Fits: survey shows more employers […]

    Full story: The Hobson and Holtz Report – Podcast #476: August 20, 2009
  • Communication, Experiences, Presentations, Professional Development, Social Media, Software, Workplace

    A great learning experience with social software

    By

    Neville Hobson

    •

    20 August 2009

    Yesterday’s Ark Group workshop in London on “Social software: Maximising knowledge-sharing in your business” was a great experience from my perspective, on a number of levels. This is the workshop at which I stood in for David Ferrabee during the morning and set the scene for the event that included terrific presentations by Denise Maskew […]

    Full story: A great learning experience with social software
  • Twitter

    Richard Hare, BAT, on a social media experiment

    By

    Neville Hobson

    •

    19 August 2009

    14:12:04 PM: It’s about tools not solutions, says Richard. #arksocialsoftware 14:13:52 PM: BAT owns 300 brands. I didn’t know that. #arksocialsoftware 14:16:40 PM: Early evolution from Lotus Notes to browser based collaboration tools. #arksocialsoftware 14:24:20 PM: Fascinating story of experiences at BAT for enabling employee connectivity, from a decade ago until now. #arksocialsoftware 14:28:18 PM: […]

    Full story: Richard Hare, BAT, on a social media experiment
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