Content summary: FIR Live #12 posted; IABC seeks sponsor for conference podcasting; Shel doing Gold Quill Blue Ribbon panel; Dan York reports from the town dump on the state of the news media, and more; the Media Monitoring Minute with CustomScoop; discussion on PR: it might be dead, says Robert Scoble, and it’s not appropriate […]

Content Summary: Wide-ranging discussion with suggestions, tips and advice on how to be effective in your role as a communicator when you are the sole person (sometimes literally so) responsible for the full scope of organizational communication that might include PR, advertising, marketing, employee communication, financial communication, and more. Discussion participants were FIR co-hosts Neville […]