LinkedIn, the business social network, has surged to 30 million profiles, most of them for business people with titles of director or higher. Still, a lot of people get their LinkedIn accounts, expand their networks, then wonder what to do with it. Chuck Hester, communications director for email company iContact, is a LinkedIn power user and author of an upcoming book on the social network. In this FIR Interview, Chuck explores the various ways LinkedIn can serve a communicator in…

Overflow from FIR #400 on November 24: News That Fits Referenced content: Is LinkedIn a threat or an opportunity for investor relations? The best and worst of communications Traffic soars for financial blogs but will it last? Google SearchWiki: Love it or hate it? Listen or Download: [display_podcast] If you want to automatically receive FIR Cuts as they’re published, subscribe to the RSS feed. (What are FIR Cuts?)

Content summary: This is the 400th episode: thanks to sponsors Ragan Communications and CustomScoop, and correspondents Lee Hopkins, Dan York, David Phillips, Eric Schwartzman, Sallie Goetsch, Michael Netzley, plus all members of the FIR community; about this Thursday’s show; Michael Netzley interviews Microsoft’s Ross Smith; the Media Monitoring Minute with CustomScoop; News That Fits – AIG-DailyKos dialogue, what’s the ROI from the Pat The Baker ad campaign on Bebo in Ireland; listeners’ comments discussion and FIR Friendfeed Room round-up; music…