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Full story: What matters about a CEO blog
Is blogging good value for the C-suite? asks Urs E. Gattiker writing in the Financial Times yesterday. It’s a good article that explores some important points about planning an executive blog, being clear about why you’d want to do one, considering what ROI there might be, and whether blogging offers good value for the CEO. One point that Gattiker makes leaps out of the FT piece: […] The only thing that really matters about the CEO blog is the content…
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Full story: FIR Interview: Peter Shankman of Help A Reporter Out
Help A Reporter Out (HARO) began as a group on Facebook and is now a dedicated website with rapidly growing momentum. People sign up to receive queries from reporters looking to interview experts or people with experience for their articles. HARO was created by Peter Shankman, who still manages the site and mailing list in his spare time, while he’s not working with clients, speaking, or is otherwise engaged in PR and social media activities. Listen to this podcast now:…
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Full story: The Hobson and Holtz Report – Podcast #361: July 10, 2008
Content summary: Two new FIR Interviews posted; discussion: did Molson make the right connections with their blogger outreach?; the Media Monitoring Minute with CustomScoop; Dan York reports on Calliflower and more; mentioning the new iPhone; News That Fits: Google launches the Lively virtual world, developments in virtual worlds including a milestone from IBM and Linden Lab; listener comment from Ricardo in Costa Rica; news about next Monday’s show; music from Wendy Wall; and more. Listen to FIR now: [display_podcast] Get…
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Full story: The data roaming cost cushion from 3
Mobile operator 3 has taken the extraordinary step of disabling the general capability of using its mobile broadband data service while roaming out of a user’s home network. If you’re a 3 customer with a 3 broadband dongle – the broadband modem you stick into the USB port on your computer – and you’re travelling abroad, you’ll not be able to go online by default unless you’re on a 3 partner network. An extraordinary step indeed yet very much in…
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