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Full story: FIR Speakers & Speeches – John Hagel at the CMO Summit: June 8, 2006
Content summary: John Hagel, independent consultant and author of Net Gain, Net Worth and The Only Sustainable Edge (with John Seely Brown), spoke on the morning of June 8 at the CMO Summit in New York on the first day of the 2006 Innovative Marketing conference, co-sponsored by Columbia Business School and Corante. Notes for […]
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Full story: New WordPress theme directory
If you have a WordPress blog, and are looking for some ideas for a spiffy new design, the new WordPress theme directory could be just what you need. This is a tremendous resource of great designs for WordPress themes (templates), currently with nearly 500 different ones. You have many choices to sort the collection so […]
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Full story: Letting go of brand control
Leo Burnett, one of the world’s biggest advertising agencies, has urged marketers to learn from consumer-created content on websites such as YouTube.com, which now has greater reach among some US audiences than MTV, the music broadcaster, the Financial Times reports. The FT quotes Mark Tutssel, worldwide chief creative officer at Leo Burnett: […] Marketers must […]
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Full story: FIR Speakers & Speeches – David Sutherland at the CMO Summit: June 8, 2006
Content summary: David Sutherland PhD, Founder and Managing Director USA of Launch Institute, spoke on the morning of June 8 at the CMO Summit in New York on the first day of the 2006 Innovative Marketing conference, co-sponsored by Columbia Business School and Corante. Notes for David Sutherland’s presentation Models for innovation: Creating successful new […]
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Full story: Biz-Tech-News: Headlines 22-Jun-06
Amsterdam can continue fiber project AOL employee meeting: AIM webmail faster growth than Gmail? Attend a Marketing Conference in Second Life BitTorrent Could Become a Channel for Branded Entertainment Boeing May Sell Connexion Internet Venture EADS crisis may provoke governance debate: report France may intervene over Airbus Goldman Sachs ranks as world’s biggest hedge fund […]