Category: Communication
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Genuine Pitch or Just Spam?
If you’ve been writing a blog for a long time, you’re probably familiar with unsolicited pitches from people looking to publish guest posts or content to gain exposure. It’s almost become part of the job description for SEO marketers and…
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Simplifying Digital Parenting: The Case for Feature Phones
As EE, one of the UK’s largest mobile network providers, advises parents against giving primary school-aged children their own smartphones, a nostalgic but potential solution comes to mind. In my almost completed home decluttering project this weekend, I stumbled upon…
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The Rise of the Hybrid CCO
The evolving role of the Chief Communication Officer (CCO) is taking centre stage in today’s corporate landscape. In our For Immediate Release podcast episode 424, Shel Holtz and I explore a new survey report from the Observatory on Corporate Reputation…