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  • For Immediate Release

    The Hobson and Holtz Report – Podcast #654: June 4, 2012

    By

    Neville Hobson

    •

    4 June 2012

    Content summary: Diary note for the next FIR Live panel discussion on influencer marketing: June 16; update on the CIPR’s PR and Wikipedia initiative; IABC World Conference FIR meetup in Chicago; News That Fits: American Express launches Foursquare deals in the UK; Dan York reports on world IPv6 launch on June 6; Ragan promo; employers […]

    Full story: The Hobson and Holtz Report – Podcast #654: June 4, 2012
  • Communication, Professional Development, Public Relations, Society, Web

    Add your voice to the PR and Wikipedia conversation

    By

    Neville Hobson

    •

    4 June 2012

    Here’s a plea to PR practitioners this Jubilee Bank Holiday Monday and Tuesday – give just 15 minutes of your time in contributing your thoughts to the online discussion about public relations and Wikipedia being spearheaded by the CIPR and some members of the Wikipedia community. The discussion is focused on the CIPR’s draft Best […]

    Full story: Add your voice to the PR and Wikipedia conversation
  • Business, Communication, Europe, Innovation, Marketing, Public Relations, Social Media, Technology, Web

    Experiencing Ford’s 3D B-MAX hologram

    By

    Neville Hobson

    •

    30 May 2012

    A few weeks ago, Ford launched an influencer outreach campaign in six European countries as part of a build-up to the European launch of its B-MAX car this summer. The car (a mini MPV) features pillar-less doors: there is no traditional central B-pillar which instead is integrated into the doors themselves (video). Easy access to […]

    Full story: Experiencing Ford’s 3D B-MAX hologram
  • For Immediate Release

    The Hobson and Holtz Report – Podcast #653: May 28, 2012

    By

    Neville Hobson

    •

    28 May 2012

    Content summary: Next FIR Live panel discusses influencer marketing on June 16; LikeMinds 2012 summary; News That Fits: the rise of visual communication; Michael Netzley reports from Singapore on a changing media environment in North Korea and Edelman’s report on digital trends in Asia; Ragan promo; CEOs embark on a new era of leadership as […]

    Full story: The Hobson and Holtz Report – Podcast #653: May 28, 2012
  • Communication, Europe, Law, NevilleHobson.com, Society, Software, Technology, Web, Weblog Tools

    Giving you a choice about cookies

    By

    Neville Hobson

    •

    26 May 2012

    A year ago a law – known as Directive 2009/136/EC – came into effect throughout the European Union on the use of cookies on websites, requiring a website owner to seek visitors’ consent to cookies being saved to their computers when they visit a website (more on cookies). Implementing the law in the UK was […]

    Full story: Giving you a choice about cookies
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