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  • For Immediate Release

    FIR Interview: Thomas Power, Ecademy

    By

    Neville Hobson

    •

    6 April 2010

    In this FIR Interview, co-host Neville Hobson talks to Thomas Power, the founder and Chairman of Ecademy, during the MIPAA New Influencers Workshop on March 31, 2010, where both men were speakers at this UK motor industry event about public relations and marketing, social media and customer engagement. In a wide-ranging conversation, Thomas explains his three books formula based around Free by Chris Anderson, Engage! by Brian Solis, and Trust Agents by Chris Brogan and Julien Smith to introduce the…

    Full story: FIR Interview: Thomas Power, Ecademy
  • Communication, Politics, Social Media, Society, Web

    What to expect in a UK digital election campaign

    By

    Neville Hobson

    •

    6 April 2010

    Months of speculation ended yesterday with the news that the UK general election will take place on May 6, a month from now. Get ready, everyone, for four weeks’ of intense message-pushing, stunts, posters (Photoshopped or not), door-knocking, leaflets, TV debates, party election broadcasts (TV ads by any other name), and more. What about digital forms of communication? Where will these tools fit within the political communication toolset? It’s easy to see where the traditional web and other well-established methods…

    Full story: What to expect in a UK digital election campaign
  • For Immediate Release

    The Hobson and Holtz Report – Podcast #540: April 5, 2010

    By

    Neville Hobson

    •

    5 April 2010

    Content summary: Special discounts for NewComm Forum 2010; upcoming FIR interviews; Michael Netzley reports from Singapore; the Media Monitoring Minute with CustomScoop; News That Fits: the next wave in computing and tales from the iPad hype cycle, healthcare is moving faster into the social media space; listener comments’ discussion; Ron Ploof will be guest co-host on Thursday’s show with Shel; music from The Early Days; and more. Get FIR: Download the MP3 file (25.3Mb, 63:15) Subscribe to the RSS feed…

    Full story: The Hobson and Holtz Report – Podcast #540: April 5, 2010
  • Business, Communication, Events, Leadership, Presentations, Professional Development, Social Media, Web

    Special discounts for NewComm Forum 2010

    By

    Neville Hobson

    •

    4 April 2010

    In just over two weeks time, I’ll be in San Mateo, California, USA, taking part in NewComm Forum 2010, arguably the best conference for communicators and marketers to help you understand what social media and new communications tools and technologies can do for your business. It will be four years since I last took part in this stellar event, which takes place this year from April 20-23. I can’t wait to re-acquaint myself face to face with my SNCR colleagues…

    Full story: Special discounts for NewComm Forum 2010
  • Business, Gadgets, Innovation, Investor Relations, Marketing, Mobile, Public Relations

    Investors love the iPad

    By

    Neville Hobson

    •

    3 April 2010

    There’s simply no question that the hottest news today, this Easter weekend, is the launch of Apple’s iPad, the device that has captured global attention like nothing else. The hype is incredible. In fact, if you were to wonder where on the hype cycle the iPad might appear on launch day today, I reckon it’s right at the peak of inflated expectations. Still, among all the passionate opinion for and against the iPad, plus the glowing reviews, lists of apps…

    Full story: Investors love the iPad
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