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Full story: Would you attend an FIR conference?
Thanks to Jeremiah Owyang, we have a vision for an FIR Conference. More than once, Jeremiah has insisted he’d pay to attend an FIR conference that included Shel and Neville as speakers, along with correspondents like Dan York, Michael Netzley, Eric Schwartzman, Sallie Goetsch and David Phillips (and, who knows, maybe even Lee Hopkins) – depending on availability – along with FIR’s listeners, notably many of those who have contributed to the conversation via comments. In addition to presentations, we…
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Full story: The Hobson and Holtz Report – Podcast #477: August 24, 2009
Content summary: FIR Live #16 posted; Would you attend an FIR conference? Take the poll; Michael Netzley reports from Singapore with mobile stats from across SE Asia; the Media Monitoring Minute with CustomScoop; News That Fits: E-book on social media and recruitment law, Reverb PR hires interns to post fake reviews for at least one client, Pew survey says web video more prominent than social networking, Kodak’s ‘name the camera’ contest via Twitter, Facebook jumps the walled garden to Twitter,…
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Full story: PR Boo #2
This week, an open invitation to discuss link licensing, blanket pitching or ‘spray and pray’ mass email, and listening to The Doers. Listen! Links to the blog posts I talked about: NLA furore continues (and an invitation to breakfast) – Wadds’ PR Blog Bad PR Works – PR Squared Listen to the Doers – The Steve Rubel Lifestream (What’s PR Boo?)
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Full story: FIR Live #16: August 22, 2009
Content Summary: A wide-ranging discussion on email marketing, beginning with commentary about Emailing in the Dark: What European Email Marketers Don’t Understand about Deliverability, a survey by email marketing firm Return Path published last month. The panel discussion included commentary and opinion on effective email marketing techniques, addressing customer perceptions of spam, suggestions and advice on email marketing, and more. Discussion participants were FIR co-hosts Neville Hobson and Shel Holtz, and our panelists: Tami Forman, Director of Corporate Communications, Return…











