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Full story: Perspectives on Industry Trends and Implications for CommunicatorsIn the October monthly episode 432 of our For Immediate Release podcast, Shel and I delve into six timely and thought-provoking topics relevant to communication professionals. The topics we discussed span the evolving roles of social media platforms in crisis communication, to ethical concerns in journalism, and the challenges of workplace connectivity in the post-pandemic era. In this post, I’ve added concise summaries of what we see as actionable takeaways for communicators. To start, we explore Reddit’s emerging potential as…
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Full story: The Ever-Expanding C-Suite and Its Impact on Business EfficiencyIn recent years, the corporate landscape has seen an explosion of new C-suite job titles, adding layers to executive teams and fundamentally shifting the way businesses approach leadership. Titles like Chief Culture Officer, Chief AI Officer, Chief Wellness Officer, and even Chief Crisis Officer are becoming common. But with these new roles comes a pressing question: Where will it all end? Shel and I tackled this topic earlier this year in episode 389 of our For Immediate Release podcast. We…
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Full story: Helping Executives Shine on Social NetworksIn today’s digital-first world, the expectations on senior executives to be active and authentic on social networks—especially LinkedIn—are higher than ever. Over the past five years, the Financial Times reports that there has been a 35 per cent increase in C-suite professionals in the US on LinkedIn, reflecting the growing importance of online leadership visibility. It’s no longer just about sharing corporate updates. Executives are now expected to offer a more personal touch, often revealing snippets of their private lives…
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Full story: Fresh FIR Podcast Conversations on the HorizonIf you’ve been wondering why the For Immediate Release podcast has been a little quiet lately, there’s a simple reason. Both Shel and I have been caught up with major work and life events over the past few weeks. Shel is doing a lot of travelling for business, which will keep him on the move over the coming weeks. As for me, I’ve just moved into a new house in Somerset. Anyone who’s experienced a move knows how time-consuming it…
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Full story: NotebookLM Drives AI Audio Conversations That Feel HumanImagine having a personalised AI collaborator at your side who helps you do your best thinking. After sharing your documents with your personal AI, it becomes an instant expert in those sources so you can read, take notes, and collaborate with it to refine and organise your ideas. This has been the core functionality behind Google’s NotebookLM, an AI-powered note-taking and research assistant, since it launched in early access in July 2023. NotebookLM is designed to help you synthesise information…
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