NevilleHobson .com – Page 330

Business, Communication, Technology

Stories from the big connected world

By

Neville Hobson

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14 November 2010

This past week has been one of those where-did-the-time-go? weeks. A mixture of work of the type that requires close attention and intense focus along with a business trip to the south of France for two days resulted in a complete absence of new content on this blog for the whole week until today, other than one FIR cross-post. My to-blog list is huge. Reality check: on the one hand, time has marched on making many of the topics really…
Full story: Stories from the big connected world
For Immediate Release

FIR Interview: Edison Research VP Tom Webster on the state of podcasting

By

Neville Hobson

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14 November 2010

Tom Webster, Strategy & Marketing VP for Edison Research, speaks with FIR co-host Shel Holtz about the results of the fifth annual State of Podcasting study, produced in collaboration with Arbitron. The study digs deep into podcast consumption and identifies opportunities for podcasters (and potential podcasters) based on those results. Tom first presented the study results at the 2010 BlogWorld and New Media Expo in Las Vegas in October 2010. Get this podcast: Download the MP3 file (11.7Mb, 29:22) Get…
Full story: FIR Interview: Edison Research VP Tom Webster on the state of podcasting
Communication, Ethics, Public Relations, Spam

Extending the debate about PR spam

By

Neville Hobson

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14 November 2010

Earlier this week, I hosted a CommsChat discussion via Twitter around the topic of “What should you do to stop PR spam?”, a topic I’ve written about quite a bit over the past few years and helped focus debate. The discussion took place on TweetChat, a service that lets you engage in real-time online conversation around a hashtag, in this case #commschat. Started by Adam Vincenzini and Emily Cagle, two UK-based PR pros, CommsChat looks at all aspects of communication:…
Full story: Extending the debate about PR spam
For Immediate Release

The Hobson and Holtz Report – Podcast #572: November 8, 2010

By

Neville Hobson

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8 November 2010

Content summary: FIR Interview with Tom Webster coming; Neville finally met Scott Monty in London; Technorati’s 2010 State of the Blogosphere report is out; latest IABC Cafe2Go podcast features interview with Melissa Dark, 2011 Gold Quill Awards Chair; listener comments and discussion; News That Fits: MIT finds astroturfing prevalent on Twitter, Qantas Airbus Rolls-Royce Engines and social media, the Media Monitoring Minute with CustomScoop, Dan York reports on topical technology, is having a social media policy enough to avoid legal…
Full story: The Hobson and Holtz Report – Podcast #572: November 8, 2010
For Immediate Release

The Hobson and Holtz Report – Podcast #571: November 1, 2010

By

Neville Hobson

•

1 November 2010

Content summary: Vote for FIR at Podcast Alley; FIR Interview with Ashley Howland posted, Joseph Jaffe interview postponed but coming in November; listener comments and discussion; News That Fits: participation is marketing at Home Depot, how the Tea Party uses digital media to campaign in the US mid-term elections, the Media Monitoring Minute with CustomScoop, Michael Netzley reports from Singapore on Google in China, social media at its worst in Canada, tips from Donna Papacosta on producing the CEO audio…
Full story: The Hobson and Holtz Report – Podcast #571: November 1, 2010