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Full story: How to understand sentiment from analysing big data
Because analysis and interpretation of behaviours online is a big part of what my firm WCG does for its living, I pay attention to new ideas and different thinking on how to zero in on what you need from data when there is more stuff bombarding you every day. Analysing data is one thing: converting your findings into actionable insights is another. Getting meaning aka sentiment analysis is a major Holy Grail. ReadWriteWeb has a terrific report on BigSheets, a…
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Full story: FIR Interview: Ashley Howland on Baylor Health Care unblocking employee access to social media
Media Relations Manager Ashley Howland speaks with FIR co-host Shel Holtz about successful efforts to unblock employee access to social media properties, notably Facebook, at Baylor Health Care System in Texas. Get this podcast: Download the MP3 file (9.72Mb, 24:12) Get the show on iTunes Subscribe to the FIR Interviews RSS feed Get the FIR app for your iPhone About our Conversation Partner Ashley Howland is the social media manager with Baylor Health Care System in Dallas, Texas, USA, specializing…
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Full story: The Hobson and Holtz Report – Podcast #570: October 25, 2010
Content summary: Jeff Eggen interview and David Spinks video interview are up, Joseph Jaffe interview coming Oct 29; listener comments and discussion; News That Fits: The Guardian offers social media guidance to its journalists while the Washington Post offers prohibition, fake PR is not going away anytime soon, Dan York reports, the Media Monitoring Minute with CustomScoop, why putting your holiday plans on Twitter or Facebook is an invitation to crooks (and insurance companies), minority groups in the US are…
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